Executive VP, Sales & Marketing
President, Branded Business
As executive vice president of Sales and Marketing and president of Branded Business for HGST, a Western Digital company, Mike Cordano leads the HGST external storage business as well as the company's worldwide sales and marketing organizations. He previously was CEO and co-founder of Fabrik, Inc., the supplier of SimpleTech and G-Technology portable and external storage solutions. HGST acquired Fabrik in April 2009.
A 20-year veteran of the storage industry, Mike previously was executive vice president of Worldwide Sales and Marketing for Maxtor Corporation. There he formed and managed the Branded Products Business Unit, creating strong product categories such as the Maxtor OneTouch external storage and backup solution, which ultimately defined the category and broke the technology barrier for mass consumer adoption.
Mike’s background also includes several regional and international management assignments. He holds a bachelor's degree in business administration from the University of Colorado.