03-11-2010, European Independent Film Festival (ÉCU) Paris, France - As the platinum sponsor of ÉCU and ongoing supporter of professional content creators large and small, G-Technology by Hitachi announces an exciting program of activity at the festival to celebrate and support filmmakers’ efforts in the art, craft and business of independent filmmaking. Continuing to develop innovative and creative storage solutions for those looking to push creativity beyond the limits, G-Tech will leverage the Festival sponsorship to celebrate and support the filmmaking industry. In addition G-Tech will also unveil its 2010 Driven Creativity Bursary Programme designed to support and champion the work of professional and non-professional creatives who go to great lengths to push the boundaries of their art.
G-Technology storage solutions are engineered specifically to meet the needs of the Apple Mac community, including heavy users of multimedia content, Final Cut Pro® digital audio/video (A/V) specialists, and other pre/post production professionals. G-Technology is trusted by the pros and is the go-to storage tool for capturing, editing and protecting their life’s work.
“We’re excited to continue our support of the highly creative, dynamic filmmaking community by having a presence at the European Independent Film Festival 2010,” said Steve Pereira, general manager, Hitachi Global Storage Technologies Europe. “Not only will we be on the ground celebrating, educating and aligning ourselves with this influential base of content creators, we will be reaching out to those who cannot attend by capturing and broadcasting exclusive behind-the-scenes content online as well as launching our new Driven Creativity Bursary Competition which recognises those individuals who go the extra mile to achieve unique and special work.”
Supporting
In an effort to recognize and reward those individuals who go the extra mile to push creativity, G-Technology will officially announce its Driven Creativity Bursary Competition at ÉCU. The program is designed to celebrate the hard work and dedication that creative professionals put into their work on a daily basis – the late nights, harsh environments and obstacles they overcome in producing remarkable and innovative results.
Open to professional and non-professionals across the film, animation, music and photography sectors, winners and runners-up will all receive G-Technology drives, with the overall winner awarded a grant of 5,000 Euros to fund their next creative project. Online entry will open at the start of June 2010 and film makers and other creative professionals can sign up now at www.facebook.com/Gtechnologybyhitachieurope for information regarding the categories, entry criteria and to view the applicable contest rules.
Collaborating
Leading up to and throughout the ÉCU, G-Technology will showcase exclusive video clips from creative industry professionals, sharing their insight and tips and tricks garnered over the course of their successful creative careers. A sneak peek of video will include clips from ÉCU President, Scott Hillier, who was director of photography on the Academy award-winning film Twin Towers, and from Andy McLeod, the underwater camera man and RED expert who helped to film the awe-inspiring Dare Devils documentaries.
Sharing and blogging
Throughout ÉCU, G-Technology will be broadcasting unique content through exclusive video footage, blogs and tweets. This will involve G-Technology’s ‘Vlog team’ of videographers working with leading blogger, Ben Blaine of shootingpeople.org, as well as capturing video interviews with established directors, producers and judges, sharing their views about the future of filmmaking and future trends in production technology.
Creating
During the ÉCU weekend, G-Technology will be working directly with filmmakers to help support their creative journeys. This will include two workshops held at the Cinema Le Grand (La Salle Club) that will challenge the way filmmakers think about their entire workflow process. The workshops will demonstrate how G-Technology is working in partnership with other leading capture and post-production global brands to optimise the performance, scalability and affordability of their digital workflows.
The workshops will feature ÉCU shortlisted filmmaker Preston Clay Reed, sharing the workflow set-up he recently used in the making of the production Travelling Salesman, which included RED cameras and G-Technology drives. The workshops will provide tips on how filmmakers can save time and money by highlighting best practice when shooting on RED and how to manage this footage most effectively throughout the workflow using G-Tech external storage and cutting-edge software.
Stay connected with G-Technology at ÉCU:
About Hitachi Global Storage Technologies
Hitachi Global Storage Technologies (Hitachi GST) develops advanced hard disk drives, enterprise-class solid state drives, and innovative external storage solutions and services used to store, preserve and manage the world’s most valued data. Founded by the pioneers of hard drives, Hitachi GST provides high-value storage for a broad range of market segments, including Enterprise, Desktop, Mobile Computing, Consumer Electronics and Personal Storage. Hitachi GST was established in 2003 with its U.S. headquarters located in San Jose, California. please visit the EU company’s website at www.g-technology.eu
About Hitachi, Ltd.
Hitachi, Ltd., (NYSE: HIT / TSE: 6501), headquartered in Tokyo, Japan, is a leading global electronics company with approximately 400,000 employees worldwide. Fiscal 2008 (ended March 31, 2009) consolidated revenues totaled 10,000 billion yen ($102.0 billion). The company offers a wide range of systems, products and services in market sectors including information systems, electronic devices, power and industrial systems, consumer products, materials, logistics and financial services. For more information on Hitachi, please visit the company's website at http://www.hitachi.com.
Hitachi trademarks, including G-Technology, G-SPEED and G-DRIVE are authorized for use in countries and jurisdictions in which Hitachi has the right to market the brands. Hitachi is not liable for third parties’ unauthorized use of Hitachi trademarks.
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About the Éuropean Independent Film Festival
The European Independent Film Festival (ÉCU) is committed to being at the centre of the discovery, promotion, and projection of the very best European independent filmmaking talent.
The fifth edition of the ÉCU will be held March 12th – 14th, 2010 in Paris, France. The Official Selection will showcase the very best independent films from around the World. The films will compete for twenty-two awards in thirteen categories including features, shorts, documentaries, animation, student films and experimental. The films will be judged by a panel of internationally acclaimed industry experts.
Academy Award honored filmmaker Scott Hillier created ÉCU in 2006 in order to give independent filmmakers an opportunity to screen their films to large international audiences and to provide them with an environment where they can interact with film industry representatives, talent scouts, film production companies and the cinema going public. The festival has developed a formidable reputation as the discoverer of the freshest cinematic talent in the world.
Contact:
Caroline Sumners
Hitachi Global Storage Technologies
+44 7825 435970
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